My admiration for Absolut vodka started long before I was old enough to drink the stuff.
Throughout my teens I used to cut out and collect the clever and now-iconic adverts the brand placed in The New Yorker magazines my dad received in the post.
I had a folder full of these cut-outs, and I remember plastering a whole wall with them in my halls of residence room at Uni until the cleaners told me to take them down. (Maybe they preferred Smirnoff?)
So it was a real jump-up-and-down-in-excitement moment last week when the Absolut, which sponsors New Designers, put one of their 'Absolut Loves' stickers by my jewellery at the show. Not only did I have the seal of approval from a massive, globally recognised company but also one that I personally really love!
Of course now I am (long since) old enough to taste their products. So I made sure I toasted myself with a cocktail made from - naturally - Absolut vodka!